In this article, I am going to talk about another favorite project of mine, the 2019 Year in Review Project.

About the company

Unacademy is an online learning platform where students in India can study for various competitive exams such as UPSE, IIT JEE, NEET, Banking, CA, and more.

The company hires educators who teach the classes LIVE and students can watch them at their own convenience. Students have to pay a subscription fee to access all the content the platform offers. Similar to Skillshare and Netflix.

About the project

The 2019 Year in Review was a project I worked on single-handedly. However, I worked very closely with a lot of other people during the project.

  1. Data Scientists: To understand what were the data points that…

In this case study, I’m going to talk about my process of how I redesigned Owl Print’s website from scratch. I will share my process, design decisions, and approach towards the redesign.


This was a freelance project that I had worked on. At the time of writing this case study, the new website is not yet live as it is under development.

About the project

Owl Prints is a company based in Delhi, India. The company makes custom T-shirts, apparel & promotional products online with the highest quality printing & customer service.

They approached me to redesign their website. They were expanding their business with a lot more products and introducing a whole new Corporate Store. They had even gotten their logo redesigned by another designer.

The scope of the project was to redesign the…

In this article, I am going to talk about my entire process of how we shipped brand new email designs for Unacademy using Figma.

Now even though this article is related to design, I am not going to be talking about UI and UX design. This is more where I talk about the process we followed to design and ship beautiful-looking emails.

I was the sole designer on the project and handled everything from start to finish along with other people.

  1. Product Managers: To understand the list of emails that had to be designed and the content of every email
  2. Senior Designers and stakeholders: To get timely feedback on my designs and the design direction.
  3. Engineers: To test if the emails end up looking…

In this article, I’m going to talk about my learnings about designing a complex dashboard.

I was one of the initial product designers to join Unacademy and help the company grow to a massive scale in a span of 1.5 years while I was there.

I’ve worked on a lot of projects and a wide variety of projects. A few small ones, a few big ones, and a few massive ones. In this case study, I am going to talk about one of my massive projects which also happens to be one of my favorite ones. I was the sole designer who owned this project and worked on it from start to finish. …

Time for a brand new case study. In this case study, I am going to share insights on the design decisions I made when redesigning the Splitwise mobile app.


This is a personal project. I was not commissioned by Splitwise to redesign their app.

What is Splitwise?

Before I get started, let me quickly explain something here. The name of the app is actually called Splitwise. But I redesigned the app and gave it a new name — Splitwiser. Why? Because…

Splitwise just got wiser. Get it? 😜

Anyway, Splitwise is a mobile app that allows you to track and split expenses with your friends. It’s a very simple concept.

Promo Video 🔊

Here is a quick promo video I made just for fun (and to show off my motion design skills 🌚). …


In this ultimate guide, I’m going to explain the step by step process of designing a Dark Mode to your iOS app. I will be redesigning WhatsApp. This is based on the Human Interface Guidelines by Apple.

At the WWDC 2019 conference, Apple announced all the new features coming to iOS 13. Out of all the super exciting features, the announcement about Dark Mode excited me the most. For those of you who follow me on social media, you might know that I am a hardcore fan of Dark Mode. I just love it!

With iOS 13, people can choose to adopt a dark system-wide appearance. This basically means that when dark mode is turned on, all the apps on the iPhone will have a dark appearance.

Hence, as designers and developers, it's extremely important to design…

Ecommerce Website Redesign

In this UI/UX Case Study, I’ll be sharing my detailed process and the reasoning behind the design decisions that I took to redesign an E-commerce website and increase the conversion rate.

Woah! Protein Coffee?

Yup, that’s right. Complete Nutrition is a company that sells Maine Roast Protein Coffee. (Check out the brand new website)

They reached out to me on Instagram and asked me if I could help them redesign their website. Of course, I said yes!

But why?

The current website wasn’t really doing quite well in terms of making enough sales due to many reasons.

Can I see the old design?

Sure thing! Here is my Figma file with the old and new design (web and mobile), research, iterations, and heatmaps. (Feel free to zoom around)

One last thing before we…

Breakdown of my process of designing the entire experience of the StepSetGo app for the Apple Watch.


So this was a personal project that I wanted to add to my portfolio. There are a lot of projects and case studies on mobile apps and websites. But hardly a few projects on Apple Watch Apps. And being a person who does things differently and better than others, I decided to take this up.

I took upon the challenge of learning everything about the Apple Watch. How they work and what makes a good Watch app.

Why was it a challenge?

Good question 😅. I don’t own an iPhone and so I obviously won't own an Apple Watch. I…


Time to reveal my secret formula to get 10K followers in less than a month as a Designer.

On 18th May 2019, I decided to take up a personal challenge of getting 10K followers on Instagram. The crazy part was that I wanted to hit that number within 1 month. Within a month? Why such a tough target?

One of the new trends on Instagram is the text-based content about design. These posts seem to be doing insanely well. After seeing these posts for a few days, I thought to myself “I can definitely do it much better than these guys… Anyday!”. I knew it would be super tough but I was a 100% sure that I could…


In this article, I’m going to explain the step by step process of designing Dark Theme/Dark Mode to your app based on the Material Design Guidelines by Google.

At the recent Google I/O 2019, when Google announced an epidemic widespread of Dark Theme, I was super pumped. For those of you who follow me on social media, you might know that I am a hardcore fan of Dark Theme. I just love it!

With Android Q coming out in the 3rd Quarter of 2019, I felt that it was important for everyone to get the Dark Theme ready for their apps.

Google has released the Material Guidelines for applying Dark Theme to your apps. The documentation is excellent unlike the Human Interface Guidelines by Apple. (Why Apple? Why?)…

Chethan KVS


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